Vintage shop’s grand opening is a dream come true for owner

Vintage by Loulou, a much anticipated vintage shop specialising in designs from the 1950 to the 1990s, opened it’s doors on Norfolk Road on Saturday (August 7)
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Vintage is built to last and that’s why I love it,” said Louise Arram, holding a nearly 50 year old copy of Vogue and flicking through its still-glossy pages.

The magazine, which is proudly displayed in the front window of Ms Arram’s new shop, is just one part of a retail experience devoted to the fashions, fads and culture of decades gone by.

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The shop is called ‘Vintage by Loulou’ and the grand opening took place on August 7.

The grand opening took place on August 7The grand opening took place on August 7
The grand opening took place on August 7

Based on Norfolk Road, where Dog and Duck (which has since moved to Norfolk Street) used to be, Vintage by Loulou promises to be a one-stop-shop for all things vintage, stocking luxury coats, tops, jeans and dresses from every decade since the fifties.

It’s a real labour of love for Ms Arram, who has always loved vintage fashion, and said she had to transform the shop floor in less than two and a half weeks.

“It’s come out better than In expected it to be. It definitely is,” she said.

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“It’s a dream come true, really. I’ve always wanted a vintage shop and now I’ve done it.”

“I’m always buying and selling online, but when I knew I was going to have a shop, I just went crazy!

The shop’s opening was announced by town crier Jane Smith and deputy Mayor John Barrett, who said: “Ms Arram has created a wonderful shop which I’m sure people will enjoy.”

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